Terry Lefton is joined by Tom Cove, President of the Sports & Fitness Industry Association. They discuss the effect of the COVID-19 pandemic on sports equipment manufacturers and marketers.

Terry Lefton is joined by Tom Cove, President of the Sports &amp; Fitness Industry Association. They discuss the effect of the COVID-19 pandemic on sports equipment manufacturers and marketers.

50. Weathering COVID-19: Sports Equipment with Tom Cove

Sports business is facing new global economic, political, and cultural changes. Unpacks is a new series from Sports Business Journal that analyzes how current trends are impacting sports business. Listen as SBJ editors and special guests provide trusted insights to help you navigate these dynamic, complex situations.

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50. Weathering COVID-19: Sports Equipment with Tom Cove

50. Weathering COVID-19: Sports Equipment with Tom Cove