Enterprise Sales Show

#51 Gain Executive Sponsorship Full Interview with Rob Howes


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How to identify and achieve 7 figure deal. This interview has brought several specifics questions as audience would like help growing deeper into the detail.
Thank you, Rob, for taking time out to dive in further.
We have 6 questions.
1) In the case study you refer to ‘calling high’ can you tell us a little more about that?
-Suffered myopic focus on user technical person, grass root level.
-Pains only staying technical – deals slip, smaller in size and some gone away.
-EB sponsorship protects the value of the deal.
2) How do you navigate a complex organisation find the EB and ‘call high’?
-Research – annual report news brings you line of sight.
-Bridge the gap.
-Whose is going to gain or lose the most due to your deal.
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Enterprise Sales ShowBy Adrian Evans