Changemakers Collective

51. How to Scale Without Losing Yourself | Keeping Identity, Vision & Impact as You Grow


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Growth can be intoxicating… until it threatens the very thing that made your business meaningful in the first place. In this episode, we unpack what it looks like to scale without losing your identity, whether you’re transitioning leadership across generations, bringing in a partner or investor, or simply expanding your reach. We talk about impact thesis vs. revenue thesis, how to communicate culture shifts, and how to let how you go to market evolve without compromising why you’re in business at all.

Some key takeaways from this episode include:

  • Why identity loss happens when scaling (and how to avoid it)

  • The difference between pivoting and losing your identity

  • How a clear impact thesis protects culture during transitions

  • Real‑world challenges of family business succession

  • What to communicate (and when) to your team during big change

You started your business to solve a problem and leave a lasting impact in the world, but now the inertia of your business has taken over and you’re too busy and burned out to serve your community. That’s where we come in! Hosted by Scott Woods and Steff Thomas, the team behind Silverback Ventures, the Changemakers Collective podcast is here to help impact-driven business owners like you accelerate growth and multiply impact through servant leadership.

Connect with Us: 

  • Website

  • Silverback Ventures LinkedIn

  • Scott Woods LinkedIn

  • Steff Thomas LinkedIn

  • YouTube

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Changemakers CollectiveBy Scott Woods and Stephanie Thomas