CXNext

52. Break Through the Noise with Simple Storytelling


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The world is confusing right now. We hear a lot of shouting, mandating, and directing. It's not just COVID-19, either. The world really is getting noisier every day. So how do you stand out amidst the clamor?

Tell a story. A simple, elegant, clear story.

On this episode of CXNext, I interview Mike Wittenstein, founder and managing partner of StoryMiners, one of the world's first strategic storytelling and experience design consultancies. We discussed how to make complex things simple and comfortable for an audience.

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