Unleash Success

#52 K-Swiss President Barney Waters Talks Entrepreneurship, Branding, and Revolutionizing the Shoe Industry!


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Barney Waters, President of K-Swiss, Revolutionized the Sneaker Industry when he signed Gary Vaynerchuck aka GaryVee to produce the first signature Entrepreneur Line. Selling out in less than one minute after launching their first shoe, they have now rebuilt their business as the shoe company to outfit CEO's and Entrepreneurs. 

In this Episode we breakdown:

  1. How K-Swiss Revolutionized the Sneaker industry
  2. How Barney pitched GaryVee
  3. How to Brand yourself in an overcrowded space
  4. How to deal with anxiety and use it as a superpower
  5. Being an Entrepreneur vs Intrapreneur and why both can benefit you

Connect with Barney Waters!

https://www.instagram.com/barneywaters/

https://www.linkedin.com/in/barney-waters-a31636

Tune in to CEO's Wear Sneakers Podcast!

https://kswiss.com/pages/kswiss-radio

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Unleash SuccessBy Corey Corpodian

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