If you’re building an online business and waiting for your first offer to be completely finished before launching, this episode will challenge that belief.

In this episode, Lydia shares the story of her very first launch, including how she sold her course before it was fully built, created a five-day challenge with zero email subscribers, grew her list from scratch, and welcomed 95 students into her first cohort.

She explains why launching live shortened her learning curve, how real-time feedback strengthened her offer, and why cohort-style experiences are so powerful for digital entrepreneurs today.

This conversation is part of the 21-day From Purpose to Impact series and is designed to help you move from perfectionism to progress as you build your digital offers.

That’s how purpose turns into impact.

In this episode, Lydia covers:

• Why your first digital offer is not supposed to be perfect
• How launching before something is fully built creates clarity
• How a free five-day challenge helped grow her email list from zero
• What she learned from welcoming 95 students into her first cohort
• Why cohort-style programs create powerful feedback and transformation
• How launching to learn builds sustainable momentum in your online business

Reflection

• If you stopped waiting for perfection, what could you launch in the next 30 days?
• What would you learn if you allowed real people to walk through it with you?

Follow the podcast

This is Day 5 of a 21-day series. Follow or subscribe to Your Online Business Mentor so you don’t miss the conversations ahead.

Submit your question for our From Purpose to Impact podcast series and be entered into a special listener giveaway.

Share what's holding you back from launching your business, offer, or next idea. Selected questions will be answered on the podcast, and all submissions are entered for a chance to receive access to programs designed to support your journey.

Submit your question at youronlinebusinessmentor.com

Access resources and programs at https://launchwithlydia.com

Looking for a platform to run your online business? Get a 30-Day Free Trial + training & support at https://launchwithlydia.com/kajabi

Connect with me:

https://instagram.com/lydiamartinbiz

https://youtube.com/@lydiamartinbiz

https://launchwithlydia.substack.com