Coaches struggle with sales and marketing because they’re not sure how it fits into their 1:1 coaching. In fact, they often view marketing and sales as a “necessary evil.” I think that all aspects of the client experience - marketing, sales, AND 1:1 coaching - should empower your client every step of the way. My clients constantly refer back to my marketing even after they sign on for 1:1 coaching. They LOVE my free consult (aka: sales call). I can’t tell you how many clients tell me that that call changed their whole perspective on their business! I love every phase of my client experience because each phase serves them, whether or not I’m coaching them directly. In this episode, I’ll explain how to build a seamless and empowering client experience from marketing to sales to 1:1 coaching.