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Jake Thomas is an expert at writing YouTube video titles. He has parlayed his experience writing more than 4,000 titles into his company, Creator Hooks.
Prior to founding Creator Hooks, Jake helped build a channel from 70 to 200k subscribers
After leaving to start his firm, he landed clients that include Hubspot cofounder Dharmesh Shah's personal channel and The Infographics Show.
In this episode, Jake and Aaron discuss his framework for writing a title, how to create more curiosity, and the power of owning a niche.
Jake Thomas’ Challenge; Develop your Model 100. Create a spreadsheet of the hundred channels with a similar style to yours.
Connect with Jake Thomas
Website
If you liked this interview, check out episode 386 with Jon Shanahan where we discuss YouTube strategy and men’s fashion.
Underwritten by Piper Creative
Piper Creative makes creating podcasts, vlogs, and videos easy.
How? Click here and Learn more.
We work with Fortune 500s, medium-sized companies, and entrepreneurs.
Follow Piper as we grow
YouTube
Subscribe on iTunes | Stitcher | Overcast | Spotify
4.9
115115 ratings
Jake Thomas is an expert at writing YouTube video titles. He has parlayed his experience writing more than 4,000 titles into his company, Creator Hooks.
Prior to founding Creator Hooks, Jake helped build a channel from 70 to 200k subscribers
After leaving to start his firm, he landed clients that include Hubspot cofounder Dharmesh Shah's personal channel and The Infographics Show.
In this episode, Jake and Aaron discuss his framework for writing a title, how to create more curiosity, and the power of owning a niche.
Jake Thomas’ Challenge; Develop your Model 100. Create a spreadsheet of the hundred channels with a similar style to yours.
Connect with Jake Thomas
Website
If you liked this interview, check out episode 386 with Jon Shanahan where we discuss YouTube strategy and men’s fashion.
Underwritten by Piper Creative
Piper Creative makes creating podcasts, vlogs, and videos easy.
How? Click here and Learn more.
We work with Fortune 500s, medium-sized companies, and entrepreneurs.
Follow Piper as we grow
YouTube
Subscribe on iTunes | Stitcher | Overcast | Spotify
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