Today I am interviewing Lorena Acosta who is a personal brand evangelist, and has demonstrated how to develop a robust sustainable personal brand since she has over 1.4 million followers on LinkedIn.

Developing your personal brand is not just for the entrepreneur but also for any leader in an organisation, listen to Lorena who shares from her experience of helping many leaders develop their personal brand. She defines personal branding as 'the nucleus of the trust factor', and it is all about people getting to know you as a human being , you as a person and not a title or position. Lorena shares a number of ways to help leaders develop this, and create a personal brand that will make an impact.

Watch the full interview on YouTube:

https://www.youtube.com/watch?v=Srl0fkqePwM

Connect with Lorena:

LinkedIn: https://www.linkedin.com/in/lorena-acosta-/

Email: [email protected]

If you want support in helping your organisation thrive, do get in contact with me:

https://www.julianrobertsconsulting.com