In this episode, Jonathan enters the Unify question that makes a leader’s vision more real: how will this change take place, and what is the plan? What begins as a reflection on writing, strategy, audience, and first conversations becomes a deeper recognition that the vision cannot remain private. Marianne helps Jonathan see that a plan does not require every tactic to be fixed in advance. It begins with the right people, the first circles of conversation, and the courage to take the vision somewhere.

00:00 Opening reflections

00:36 Entering Unify

01:43 Unify Question 45: How will this change take place?

02:22 Planning in shapes, structures, and first conversations

04:22 Two vital relationships in a vision

06:44 Rescuing the word audience

08:10 The leader’s relationship with the audience and the vision

10:36 Writing for yourself, leading for others

12:04 Knowing when the text is enough

13:35 Identifying the first conversations

15:34 Naming the inner circle

16:35 Seeing possible conversations beyond Brussels

21:51 Identifying the excuses not to act

25:33 Repairing a relationship with British politics

29:18 Strategy before tactics

32:13 You have to take the vision somewhere

34:19 Finding the people who may already care

38:15 Leaving the cave

42:41 Expanding the notion of home

51:04 Jonathan’s answer to the plan question

To discover how to experience The Illumify Game Changer for yourself or your leadership team, visit https://illumifyinc.com/illumify-game-changer.

Produced by NOVA