October 28, 2019

53. Your centralized thesis with Steve Olson

4 minutes

In this episode, Steve Olson, Kingston Lane President, talks about how to solve your potential clients' biggest objection before they can even ask you.

Olson use to dread the question he got at every listing presentation, "Can you tell us why you're different?"

He discovered the best workaround to this frustration:

First, he worked on his demeanor and confidence

Second, he developed a script where he could ask his clients BEFORE they asked him!

Third, he created a centralized thesis so he never had to stammer around on what made him different

If this question stops you, you do not want to miss this episode!

...more

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By Kingston Lane

2727 ratings

October 28, 2019

53. Your centralized thesis with Steve Olson

4 minutes

In this episode, Steve Olson, Kingston Lane President, talks about how to solve your potential clients' biggest objection before they can even ask you.

Olson use to dread the question he got at every listing presentation, "Can you tell us why you're different?"

He discovered the best workaround to this frustration:

First, he worked on his demeanor and confidence

Second, he developed a script where he could ask his clients BEFORE they asked him!

Third, he created a centralized thesis so he never had to stammer around on what made him different

If this question stops you, you do not want to miss this episode!

...more

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53. Your centralized thesis with Steve Olson

53. Your centralized thesis with Steve Olson