Some restaurants get it. When customers tag the restaurant in a social media post and talk up how good it was, many restaurants do Like, Heart, Comment, Share or Retweet those posts. It's a no-brainer not to engage. Afterall, nothing helps a business more than word of mouth. And social media is the amplification powerhouse for that today. But sadly, some restaurants still don't get it. They ignore social media posts that sing their praises and their food. It's shocking that we even need to discuss this pitfall today. But it's still happening.