Leanne Calderwood & Gillian Whitney chat about: Boosting Your Brand With Bitmojis. Some people may think that cartoon characters have no business being on a professional social networking platform like LinkedIn. And yet, anyone who's using Bitmojis in their content marketing sees these colorful cartoon characters as a way to add a splash of creativity to boost your brand. Leanne is a big fan of Bitmojis. As a LinkedIn and Personal Branding Trainer, she believes we can all build powerful and compelling brands that attract more business to our organizations, and more opportunities for ourselves. Based in British Columbia, Canada, Leanne helps hospitality professionals find their voice and develop their personal brand through her blog posts, downloadable resources, videos, digital courses and consulting.