The Fierce Social Podcast

55. The Business of Funnels w/ Michelle Fernandez


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I am so excited to have Michelle Fernandez on today’s episode! She is a Facebook and Instagram Ads Strategist, a Funnel Expert, and Speaker. For years, Michelle helped run the social media accounts of major influencers using strategic organic marketing strategies. After pouring countless hours into mastering the art of paid advertising, she shifted her focus entirely to ad and funnel strategy for everyone from local small businesses to multiple 7-figure business owners. We talk about her journey, extensive knowledge of funnels, and how you can implement them. Michelle shares the type of specific funnels in a business and ways to use them to retain your customers.          

In this episode, we cover:

  • A start in network marketing [4:56]
  • Different types of funnels [14:11]
  • Funnels in brick and mortars [15:56]
  • How to figure out a funnel if you don’t have a traditional landing page funnel [19:44]
  • The art of retention with funnels [26:14]

Connect with Michelle: @themichellefernandez https://themichellefernandez.com

25 Reel Ideas: https://view.flodesk.com/pages/615748ffc71e8685f183b600 How to Identify Your Ideal Customer: https://view.flodesk.com/pages/602465e699bcbdf696129e23

 

Connect with Mandy:

IG: @themandyemerson

IG: @thefiercesocialsociety

 

Website: https://www.themandyemerson.com/

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The Fierce Social PodcastBy Mandy Emerson

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