Azeem Digital Asks - The All-Round Digital Marketing Podcast

56 - Andrew Cock-Starkey (Optimisey) on organic competitor research

Listen Later

The zestful Andrew Cock-Starkey (Optimisey) joins me on the podcast to discuss how to conduct organic competitor research.

Andrew runs an SEO consultancy in Cambridge, and also runs a series of events for learning, networking and sharing about SEO too, as well as being hands down, one of the nicest people in this industry, who I just had to get onto the podcast to share his knowledge.

In this episode, we discuss:

  • The benefits of conducting competitor research organically.
  • How often he would advise people to look at their competitors organically.
  • The most common mistakes he's seen when people undertake this activity.
  • For those who are new to the industry and want to start looking into this area, recommendations on where to begin.
  • How to manage time and ensure that you don't spend too much time looking into competitor performance.

    • ...and much more!

    ** FULL EPISODE TRANSCRIPT AVAILABLE AT https://www.iamazeemdigital.com/blog/andrew-optimisey-podcast-interview/**


    A huge thank you to SE Ranking for sponsoring this episode. You can get a 14 day free trial of the tool and learn more by clicking here.


    As always, if you enjoyed this, and previous episodes, please like, rate, share, and subscribe to the podcast - it all helps!

    Useful Links:

    Podcast Anchor Page: https://anchor.fm/azeemdigitalasks

    My Twitter page: https://twitter.com/AzeemDigital

    My website: https://www.iamazeemdigital.com/

    Sign up to "The Marginalised Marketer" newsletter: https://www.iamazeemdigital.com/the-marginalised-marketer-newsletter/

    Andrew's Twitter: https://twitter.com/Optimisey


    ...more
    View all episodesView all episodes
    Download on the App Store
    Azeem Digital Asks - The All-Round Digital Marketing PodcastBy Azeem Digital
    • 5
    • 5
    • 5
    • 5
    • 5

    5

    2 ratings