Cady North, author of The Resiliency Effect, had a burning desire to learn what stops people from realizing their goals, both professional and personal. Her desire led to a journey of discovery that resulted both in her book and a transformation in the way she advised her clients. Joining an author’s cohort, hiring a developmental editor, and persistence in seeking the right people interview and asking them the right questions helped her to put together a book that can change the way you look at your own personal and professional challenges.

Watch this episode of Writing to Get Business Podcast. You'll discover the answers to these questions.

• How can a question that you have a passion to answer create a book?

• When your book draws on people’s experiences, where can you find people to interview?

• What is the value of joining a group of authors for mutual support?

• Why can professional assistance, such as that of a developmental editor, make your book better?

• How can the experience of exploring a subject through writing a book about it transform the way you do business?

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