56: Prove Personalization’s Business Value in Money, Not Just Marketing Metrics (Rasmus Houlind, Agillic)
What is personalization? And what is it not? How can we break the silos between it and business when it comes to personalization? We discussed the topic with Erasmus Houlind, Chief Experience Officer at Agillic.
56: Prove Personalization’s Business Value in Money, Not Just Marketing Metrics (Rasmus Houlind, Agillic)
What is personalization? And what is it not? How can we break the silos between it and business when it comes to personalization? We discussed the topic with Erasmus Houlind, Chief Experience Officer at Agillic.
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