The week before Labor Day Walmart announced that its Moosejaw arm would be curating a premium outdoor section on the walmart.com platform. And…shit hit the fan.  

Today, I talk with Wes Allen and we dissect what it means, what may have precipitated the move, and we even make some predictions for what’s around the corner.

The week before Labor Day Walmart announced that its Moosejaw arm would be curating a premium outdoor section on the walmart.com platform. And…shit hit the fan. Today, I talk with Wes Allen and we dissect what it means, what may have precipitated the move, and we even make some predictions for what’s around the corner.

The week before Labor Day Walmart announced that its Moosejaw arm would be curating a premium outdoor section on the walmart.com platform. And…shit hit the fan.&nbsp;&nbsp;

Today, I talk with Wes Allen and we dissect what it means, what may have precipitated the move, and we even make some predictions for what’s around the corner.

56: The Impact of the Moosejaw/Walmart.com Announcement - Take 1

Channel Mastery, hosted by Kristin Carpenter and produced by Verde Brand Communications is designed to teach business owners how to excel across multiple platforms. Our mission is to see our listeners not only achieve the growth they want, but also to maintain their success and resiliency in our world’s constantly changing retail landscapes. If you’re a business owner, especially in the outdoor industry, looking for the best way to connect, serve, and sell to today’s consumers then this podcast is what you need. Subscribe today!

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56: The Impact of the Moosejaw/Walmart.com Announcement - Take 1

56: The Impact of the Moosejaw/Walmart.com Announcement - Take 1