Russ Munson shares his story fighting the Apple with a Pear; how his logo has faced trademark challenges thanks to the tech giant, Apple. Russ Munson's investing evolved and helped him fund his business. Now his food blog success has helped shape PrePear, a healthy recipe app, but his challenges with trademark trolling have made a lot of news.

Key Takeaways:

Russ Munson

[3:00] Russ Munson shares how his investing evolved and how it helped fund his current business.

[5:30] The first run-in with big tech hindering online traffic was Facebook and an adjusted algorithm. 

[9:10] Starting with the backstory on the food blog, Super Healthy Kits

[14:00] What is Apple's problem with your company?

[20:00] Apple made blanket disapproval of the logo because it was confusingly similar. 

[25:00] Munson has put into practice a field test for 'confusion' and says, "no one has gone into an Apple store and asked for help making dinner."

[29:45] One of the main struggles is legal fees; small businesses having limited funds compared to enterprises the size of Apple.

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PrePear.com

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