Continuing on from last week's podcast regarding spending less time recording and actually finishing records, this week I'm talking about releasing your songs in a short space of time with no big lead up to release day. Done correctly, this can still be a successful approach.
I cover -

• Why it's important to release on a Friday if you can
• Making a point about telling the whole story
• Why a small amount of money spent on Facebook ads can work wonders
• In the absence of a launch gig, how a livestream can really help
• Getting friends and family to share and promote. 

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