NewLaw Academy

6. 12 Content Marketing Ideas for Lawyers


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When it comes to doing business, we buy from people we know, like, and trust. 

A solid personal brand helps us build this connection with people we haven’t even met yet, and results in more inbound opportunities and billable work. 

But most lawyers rely on organic personal brand building, which extends mostly to reputational clout within existing networks, occasionally speaking at a conference, and the rare media appearance.

There are many more effective methods lawyers can use to cultivate a personal brand that will put them head and shoulders above the crowd. 

The old adage that content is king still rings true. The king isn’t dead. He’s alive and kicking and more influential than ever. 
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NewLaw AcademyBy NewLaw Academy