Following so many great responses to our 2023 predictions for salons and pros(and the many requests to dig deeper), this is the 1st in a 5 part series of solo talks on specific segments of the pro salon industry: Education, Events, Distribution, Brands, and Media. In this episode, I share some critical history (for context) related to what some would call the radical evolution of the beauty media space in the face of changing technology - plus projections related to where we might be headed. For more, please visit www.socialbeautymakers.com and sign up for our weekly e-newsletter (as well as for early access to the podcast!).