How do you try to make sure you are providing your customers with meaningful content? What does "meaningful" mean to you? Is creating meaningful content necessarily more time-consuming? How do you and your team manage that? What can someone listening do today to make their communication on social more meaningful for their audience?

#6 Creating More Meaningful Content in Social Media

Getting Social explores social media challenges and opportunities with special guests, examining everything from building your "personal brand" SEO online to social media's impact on today's politics. Host KiKi L'Italien thinks everyone should "Google themselves," which is not as naughty as it sounds.

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#6 Creating More Meaningful Content in Social Media

#6 Creating More Meaningful Content in Social Media