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#6: Dance in Public for Free Snacks? Rating Target's EPIC Vending Machine
Episode 6: Target encourages consumers to dance in exchange for free snacks with their vending machine marketing campaign experience. Did it get the people moving and grooving for Target? John Kappel (https://www.linkedin.com/in/john-kappel327) breaks down this campaign's strengths and weaknesses and gives it a score on the EPIC Experiential Score.Get Immersed in this episode of the Brand IRL podcast__Links:Target Favorite Day: https://www.target.com/b/favorite-day/-/N-q643lewlzpuDance ...
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By John KappelEpisode 6: Target encourages consumers to dance in exchange for free snacks with their vending machine marketing campaign experience. Did it get the people moving and grooving for Target? John Kappel (https://www.linkedin.com/in/john-kappel327) breaks down this campaign's strengths and weaknesses and gives it a score on the EPIC Experiential Score.Get Immersed in this episode of the Brand IRL podcast__Links:Target Favorite Day: https://www.target.com/b/favorite-day/-/N-q643lewlzpuDance ...