You have masterfully teased your prospects to the point that there is an unofficial competition for who will be the first official purchaser, The email is crafted and you have hit send, then comes the rush of sales.

In this final episode of the 6 Figure Launch Series, we break down our email strategy which we came up with, with assistance from our copywriter Chris. WE share some of the key outlooks and frame of mind we maintained when navigating the launch.