The Prepared Seller

6 Places Top Sellers Use Video to Win More Deals | Ep 60


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All salespeople send emails. Some send videos. But top performers? They send video at six key moments in their sales process—and it’s changing the game.

In this episode, Paul breaks down what he learned from Shari Levitin (one of the world’s leading sales trainers) about how elite sellers are using video to build trust, increase open rates, and close more deals—without needing a big following or fancy tech.

You’ll learn:

  • Why video builds trust faster than text

  • The 6 best points to send sales videos (with examples)

  • How to structure short, powerful messages that get results

    If you’re in B2B and want to cut through the noise—this is your playbook.

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    The Prepared SellerBy Paul M. Caffrey