We're talking about podcasting in these few episodes because it can definitely help you increase your traffic - and that's the stage of our business that we're currently talking about on Coffee Break.

But, surely... and ultimately, you want to build your list and sales. We start podcasts to grow our business.

But, how?

In this installment, I discuss a few specific strategies to help you monetize your podcast.

• How to deliver calls to action on your show
• Specific tactics to build your email list from your podcast
• The 3 ways to promote your own products on your podcast
• A more advanced tactic which will allow you to specifically track the ROI of your podcast
• How to learn how to build your email followup engine, so that your podcast will then result in residual sales down the road from your email list.