This is a question I get constantly – how do I build an audience for my business? Talking about this topic, a lot of people have misconceptions about this:

• What it really is – focusing on building their audience instead of building their actual business 
• Why it matters – do you have the right people in your audience and are they interested in buying your product/service?
• How to do it – not by focusing on building an audience but by serving your audience 

Having an engaged audience of people who meet the description of your ideal client and are excited about your stuff is a valuable asset to have for your business. And for this week’s podcast episode, we’re moving past the misconceptions and talking about 6 tips to follow in order to build an audience. To do that, you need to:

1. Define who you serve
2. Focus on serving your ideal clients
3. Create more than just how-to or educational content
4. Be consistent 
5. Engage with people in a personal way; and,
6. Provide a way to go deeper and engage more with your workflows

Links

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