If you’re looking for a unique way to reach a highly targeted audiencethrough the use of audio, Clubhouse could be your avenue.

Hi, I’m Cally, from the International Institute of Digital Marketing. Here are the most useful Clubhouse tools to make your marketing efforts simpler and more effective.

If you’re coming to the platform with a specific goal in mind, you might want to use Humans on Clubhouse. This tool offers 1:1 connections to anyone within a particular niche. Whether you’re trying to network, build a following, or find an influencer, this Clubhouse tool can help you.

Since the platform is kept relatively exclusive, there are extra steps you’ll want to take to ensure everyone knows you’re hosting an event.

Clubhype makes this easy. This Clubhouse tool allows you to enter your Clubhouse link, and it generates a sleek and attractive preview image you can share to social media. The image contains the date and time of the event, the title, and all the important members included in the event.

This tool is similar to Humans on Clubhouse, but instead, it helps you find specific clubs based on topics you’re interested in. From a marketing standpoint, it would be good to use this in the beginning so you can find groups that relate to your business and could help you find listeners who may want to join your club as well.

Next on the list of Clubhouse tools is something that makes it easier for you to engage with your audience.

Ask Clubhouse helps you do this by creating a board where people can ask their questions, and you can address them later on in the event or even at a later date.

This is a simple tool that allows you to create a color ring or filter over your Clubhouse avatar. Why would you want to do that? Why not? Generating attention and being able to stand out in a room is an important aspect of marketing.

Clubhouse Glow can help differentiate you from the rest of the crowd by adding a nice visual effect to your avatar.

Clubhouse Bio Builder is an iOS app that helps you format text, choose the font, and create the most enticing bio possible. People are going to read your bio before joining your club, so you’ll want to make sure you’ve written the best bio possible as well.

For more information, visit www.thedigitalmarketinginstitute.org