Props & Hops

6 Years of Drinking While Smiling: How Green Cheek Beer Co. is Reinventing Itself -- and the Craft Beer Industry

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Matt Landes welcomes Green Cheek Beer Co. Co-Founder and CEO Brian Rauso for a wide-ranging discussion ahead of Green Cheek's 6th anniversary celebration. Topics include:

  • A surprising anecdote about life as a brewery owner
    • Green Cheek's origin story
      • The balance between serious standards and a playful spirit
        • Green Cheek's recent run of massive success, including 2 gold medals and 4 total medals at this year's World Beer Cup and the People's Choice Award at the acclaimed Firestone Walker Invitational Beer Festival
          • Festivities on tap for Green Cheek's 6th anniversary party, including special beer releases
            • Green Cheek's diverse portfolio beyond beer, including seltzer, slushees, wine, sangria and food
              • Supply and demand in the business of beer, and the tension between giving people what they want and leaving them wanting more
                • Green Cheek's next 2 locations: a sneak peek into when and where Brian plans to expand
                  • Most overrated and underrated hops
                    • Favorite food and beer pairings

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                      Props & HopsBy Matt Landes
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