<p>Most brands dedicate resources to carefully select the right images and although sound can make an image much more powerful very few brands spend time selecting the right sounds.</p>

Most brands dedicate resources to carefully select the right images and although sound can make an image much more powerful very few brands spend time selecting the right sounds.

61 - How to use sound to make your brand stand out and help tell your story

Welcome to a branded world, a podcast about all things branding by Luiza Campos from marcastrategy. A branded world explores great brands and interview experts and provide actionable advice to help you build a remarkable brand. If you are a nonprofit, a small or medium-size business or an entrepreneur this podcast is for you. In this podcast you'll hear advice on how to brand your organization from finding your values, purpose and vision to strategies on how to engage with your audience through effective marketing, building the right culture, advertising, written, visual and experiential communications and much more.

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61 - How to use sound to make your brand stand out and help tell your story

61 - How to use sound to make your brand stand out and help tell your story