Certified Pricing Professional Janene Liston shares her journey behind 20 years of experience leading to her being an entrepreneur and a European Public Speaking Champion. She offers her knowledge on the hidden psychology of pricing.

Key points shared in this episode:

• How to work your way through pricing.
• Mindset: the importance of valuing oneself first, in order to put a price on our products / services.
• The value piece it's made up of 4 areas: context, quantify & quality, risk, competitive advantage.
• What you sell and to whom you sell it, influence the pricing, your revenue and profit.
• Believe in the price you are charging, how you say it can vary the credibility that the client receives.

Find Janene's social media links: 

LinkedIn: https://www.linkedin.com/in/thepricinglady/

Facebook: https://www.facebook.com/thepricinglady

YouTube: www.janeneliston.com/live

Twitter: https://twitter.com/thepricinglady

 

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