In this episode, Alden is joined by Steve Netzley, CEO of Havas Edge, a leading full-service performance marketing agency that specializes in digital, broadcast and media domains. Steve is a frequent speaker at Direct Marketing Association and Electronic Retailing Association events. In 2006, he was honored as Havas Worldwide’s “Global Person of the Year.”For more info on Michael Alden visit: https://www.mikealden.com/ For more info on Michael Alden’s latest book BEST SELLER SECRETS visit: h...