In today’s episode, I share how to take on the perspective or point of view of your ideal client. I talk about the difference between being salesy and just selling your product/service, some ways that you can connect with your audience, and how to keep your socials becoming engulfed with just talking about pain points. 

In this episode, we cover:

• What you want to address [1:36]
• The difference between being salesy and selling your product/service [3:22]
• How to connect with your audience [7:22]
• How to keep from your content just being pain points [10:36]

 

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Connect with Mandy:

IG: @themandyemerson

IG: @thefiercesocialsociety