<p>In this episode I’m talking to Barry Enderwick, who helped shape the Netflix brand in its early days. We discuss how Netflix has been able to continuously change and adapt, staying on top of its game and how you can do so as well.</p>

In this episode I’m talking to Barry Enderwick, who helped shape the Netflix brand in its early days. We discuss how Netflix has been able to continuously change and adapt, staying on top of its game and how you can do so as well.

62 - How Netflix brought down a giant and became a market leader by remaining true to their brand purpose

Welcome to a branded world, a podcast about all things branding by Luiza Campos from marcastrategy. A branded world explores great brands and interview experts and provide actionable advice to help you build a remarkable brand. If you are a nonprofit, a small or medium-size business or an entrepreneur this podcast is for you. In this podcast you'll hear advice on how to brand your organization from finding your values, purpose and vision to strategies on how to engage with your audience through effective marketing, building the right culture, advertising, written, visual and experiential communications and much more.

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62 - How Netflix brought down a giant and became a market leader by remaining true to their brand purpose

62 - How Netflix brought down a giant and became a market leader by remaining true to their brand purpose