Secret MLM Hacks Radio

63: An Arsenal Of Story...


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Steve: Hey. What's going on? This is Steve Larsen, and you're listening to Secret MLM Hacks Radio. Oh yeah! So, here's the real mystery. How do real MLMers like us who didn't cheat and only bugged family members and friends who wanna grow a profitable home business, how do we recruit A-players into our down lines and create extra incomes, yet still have plenty of time for the rest of our lives? That's the glaring question, and this podcast will give you the answer. My name is Steve Larsen and welcome to Secret MLM Hacks Radio.
What's going on guys? Hey. Hope you're doing fantastic. It's been so nuts. We've been going around, I've been traveling like crazy. I just hired a full-time support person, employee/assistant/he's a buddy of mine actually. We built one of my first successful Funnels together ever while we were in college. Our paths have recrossed, and I'm super excited. He's actually moving up here. I'm in Boise, Idaho. I'm actually from Denver, but [ClickFunnels 00:01:04] headquarters is here in Boise, which is why I'm here. That's who I was working for, obviously full-time for quite a while.
Anyway, he's moving up here. I've been traveling. I've traveled the last two weeks in a row. I got two weeks of no traveling, and then another week of traveling again, and it's just been crazy. But, it's been so fun you know. To see this, it's been fun to see the people who are having success with our program. Obviously, this is a Secret MLM Hacks Radio. The actual program is Secret MLM Hacks though. I'm sure you guys know that. It's been fun to see the progress and the success stories from people who are actually inside the program and loving it, and it's been really interesting.
You know, there's something that happened I just wanted to share with you guys. I think it's a powerful lesson. It's powerful enough that it will certainly affect your wallet and how fat it gets. Okay? And, how quickly it gets chunky. We all want fat wallets, not fat bellies, obviously! So, I was out in ... where were we? We were in Dallas going all over the place, can't remember where I am sometimes. But, we were in Dallas. And, we were over in Dallas and I was speaking at my MLM's event. It was a lot of fun. It was 1000 people in the room. I think it was about 1000.
I spoke, and it was awesome. It was awesome to share what I am doing with my people. Obviously, it's grabbed the attention of a lot of the leaders in my MLM, of course. That's one of those things that I always let everyone know, it's like; look, when you start doing the things that I'm teaching inside of MLM, you are most likely gonna be one of the only people doing it inside of your MLM, which is awesome. That doesn't mean let's go break rules; break your MLM's policies and stuff like that.
There are certain ... you take what I'm sharing, you do the aspects you can do, and you run with it. I obviously have gained a little bit of eyeballs for my MLM, looking at what I'm doing and being like; oh man! What is this kid doing? So, I was able to go present what it is. And, they were like; holy crap! That's what you do? It's like; yeah, yep! It's been really fun to go around and share, because I kinda kept it under wraps for a little while just to prove that it worked. I wanted to make sure that it was being successful, and not just me, that other people also being successful with it before I go and I start touting it around a little bit; sharing what it is that I'm doing with the rest of my MLM.
We are finally in that spot now. We're getting a lot of attention, which is exciting. Something interesting happened though. I was on stage. I was speaking. I was teaching. I was sharing what I was doing. I was teaching them how to do that kind of stuff, and this really interesting thing happened. This happens most of the time that I speak in front of groups. Here's what happens. I go up. I tell my story where I came from. If you guys have ever joined any of our web classes at all, you've heard me tell a story of how I actually started this whole thing.
So, I start telling this same story so they all know who I am. And then, I dive in and start teaching some stuff. And about maybe a third of the room, I noticed starts to check out. I was like; huh! And you can feel that as a speaker. If you've ever spoken on a stage before, you can tell when the audience is with you versus you just monologuing. I hate the feeling that they think I'm monologuing. So, I try to be extremely engaging throughout. I'm high energy. I tell stories. I share tactics, and I make them laugh. I like to play with emotions a lot, because then it's more fun to watch a speaker that's more dynamic. I try and practice that actively. I'm not saying that I'm the best at it, but I practice it.
And so, I'm speaking. I was teaching. And I can feel that a third to maybe half of the room starts to get disconnected from what I'm doing. I was like; huh, interesting. I know that what I'm teaching is amazing, because it's actually working. That was the thought that start to hit my head really fast; I was like; I need to switch my story. I gotta change the story. I gotta reach out to ... okay. And, this really fast that hit me, I'm losing, I change story. Boom! I go, I launch into this other story, and it re-engages part of the room again.
When you're speaking in front of a lot of people like that, you gotta be, you know. Bear with me a little bit. You feel like; Steven have never spoken from a stage like that, that's fine. The same thing happens. I've gone through in this podcast. If this is the first episode you've ever heard of mine, please go back and listen, because you guys know. I dive deep into what causes belief. If I can change the way someone sees the world through their beliefs, it is way easy to sell to somebody. I don't have to do hard sales. I don't have to do hard closing. Very little amounts of that compared to what the rest of the industry has to do, which is part of the reason my stuff works so well.
You'll start to develop this sixth sense as you get better at storytelling. As you get better at what it is, you'll start to develop this sixth sense where you're like; I can feel that you're not with me. You'll start to get that feeling. You ever told a story to somebody, or you explain something that's really interesting? You know it's absolutely incredible, and at the end their like; huh! And that's the only interaction you get from; their like; huh! And you're like; did you not hear me? Maybe you didn't hear me. You tell them again, and they're like; oh, yeah. No, I heard you! That's cool. You're like; how are you not freaking out right now? That's crazy! Have you ever been in that scenario before?
It's because you didn't tell the story well enough. You told the facts instead of the emotions. That's one of the major keys to being a good storyteller, is being able to tell part of the emotions and help them feel the emotions that you felt. You bring them on the same state that you are in, in the middle of that story. Does that make sense? That's what you're trying to do. And so, I realized when I was on stage and I was speaking, I realized that about half the room was freaking out super excited. And then, there was another half of the room, a third to a half of the room, that was kind of checking out. I was like; I've gotta ... aw crap! What's a story? It happened real fast in my head.
I was like; what's a story that I can tell very quickly to be able to grab and resinate with that part of the room better? Luckily, because I tell a lot of stories, I was able to reach down into my pocket of stories and grab one that I knew would resinate with them. [Boosh 00:07:44], and blast it out there. I broke from my script pretty hard in several places. When I realized that what I had prepared was resinating well with this one group, bit of a younger group, and more of an internet savvy group. Just being...

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