Simplified Marketing | Marketing Strategies for Financial Professionals

63. Finding a Marketing Home Base for Your Accounting Firm

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LinkedIn might feel like the “suit and tie” of social media… but your real growth comes from picking a home base; the one place you’ll consistently show up with clear messaging and value.

 

In this episode, I break down:

 

    • What a “marketing home base” is and why it matters
    • How to pick the platform that fits you (and your ideal client)
    • The case for choosing depth over being everywhere
    • How to research where your clients actually hang out
    • A realistic six-month test-and-adjust plan
    • Which platforms fit which goals

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      Simplified Marketing | Marketing Strategies for Financial ProfessionalsBy Bianca Smith