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63. Why 2022 gets to be the year your fitness business gets a dialed in social media strategy
On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses how the fitness industry is a 33.25 Billion dollar industry as of 2021. It’s an incredibly saturated market and you need to be able to clearly communicate what makes you different. She goes into depth on how your business depends on you moving out of “survival” mode and shifting into a “thriving” mindset. Social media is a major conscious and subconscious part of people’s buying decisions. It isn’t a “nice to have” anymore. Our businesses depend on us doing uncomfortable things to grow. You need to be consistently running strategic campaigns to take your business to the next level. The time in NOW to dial in your social media strategy.
“You've gotta look at the market at large because our businesses are hopefully going to have longevity, not just what's happening now, or what's worked up until now. And the fact is my friends that the fitness industry has exploded and has tons of options for consumers. What does that mean for you and your online coaching or your in-person studio? No matter what you're offering, it means that your potential client and even your current clients are not just considering you and your competitor. That's why it's so important to be able to articulate clearly what you do in the market and why you are different from everyone else. And not just why you're different, but who you wanna serve.”
-Jess Jacobsen Angelini
Join our Private Facebook Community: Social Media Strategies for Fitness Entrepreneurs & Businesses https://www.facebook.com/groups/492181995315479/
Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in March 2022 and apply: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application
Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507
Connect with Jess Jacobsen:
- Instagram https://www.instagram.com/jessjacobsen/
- Facebook https://www.facebook.com/jessjacobsensocial
- LinkedIn https://www.linkedin.com/in/jessicajacobsen/
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By Jess Angelini
4.9
5050 ratings
On this episode of Social Strategy Slayer, Jess Jacobsen Angelini discusses how the fitness industry is a 33.25 Billion dollar industry as of 2021. It’s an incredibly saturated market and you need to be able to clearly communicate what makes you different. She goes into depth on how your business depends on you moving out of “survival” mode and shifting into a “thriving” mindset. Social media is a major conscious and subconscious part of people’s buying decisions. It isn’t a “nice to have” anymore. Our businesses depend on us doing uncomfortable things to grow. You need to be consistently running strategic campaigns to take your business to the next level. The time in NOW to dial in your social media strategy.
“You've gotta look at the market at large because our businesses are hopefully going to have longevity, not just what's happening now, or what's worked up until now. And the fact is my friends that the fitness industry has exploded and has tons of options for consumers. What does that mean for you and your online coaching or your in-person studio? No matter what you're offering, it means that your potential client and even your current clients are not just considering you and your competitor. That's why it's so important to be able to articulate clearly what you do in the market and why you are different from everyone else. And not just why you're different, but who you wanna serve.”
-Jess Jacobsen Angelini
Join our Private Facebook Community: Social Media Strategies for Fitness Entrepreneurs & Businesses https://www.facebook.com/groups/492181995315479/
Click here to learn more about our 6-month Social Strategy Accelerator Program beginning in March 2022 and apply: https://www.authenticinfluencemedia.com/Social-Strategy-Accelerator-for-Fitpros-Application
Get your free Optimize Your Instagram Bio to Convert PDF HERE: https://www.authenticinfluencemedia.com/pl/272507
Connect with Jess Jacobsen:
- Instagram https://www.instagram.com/jessjacobsen/
- Facebook https://www.facebook.com/jessjacobsensocial
- LinkedIn https://www.linkedin.com/in/jessicajacobsen/