Linktree is a platform that enables users to create a single, customizable link that directs to various online resources. The service is primarily targeted towards creators, influencers, and businesses who use it to share content, sell products, and engage with their audience.

Linktree simplifies the process of managing multiple links and promotes online growth by providing features such as audience analytics, monetization tools, and a user-friendly interface. The company touts its platform as the original and most popular link-in-bio tool, boasting a user base of over 50 million individuals and numerous partnerships with major brands.