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65: Ep 65 Social Media: The new age of brand building
This week we are re-joined by Todd Grube and Chris Morris.
Chris is a long time industry barman who carries insight from the bar perspective on the tried and true method of brand building: On premise.
We recently got into an online argument over this and decided we should sit down and discuss.
Some of The industry has always believed : Brands are built on premise.
Other don't necessarily think that's the only way, myself included.
Whiskey Neat is a podcast and Radio show on iTunes and ESPN 97.5 FM in Houston and is brought to you every week by Terlato Distell Artisan Spirits.
Leader in premium artisan products like Bunnahabhain, Deanston, Ledaig/ Tobermory, Bains, Black Bottle and Scottish Leader.
You can pick up the entire line at your local liquor store, or if you are a retailer reach out for your United Wine & Spirits rep.
You can find the show on iTunes, Google Play, Stitcher, Podcast arena, IHeart Radio, Spotify, YouTube and Facebook.
Or follow us at
IG @MyWhiskeyNeat
Twitter @MyWhiskeyNeat
www.MyWhiskeyNeat.com
View all episodes
By Kristopher Hart
4.6
110110 ratings
This week we are re-joined by Todd Grube and Chris Morris.
Chris is a long time industry barman who carries insight from the bar perspective on the tried and true method of brand building: On premise.
We recently got into an online argument over this and decided we should sit down and discuss.
Some of The industry has always believed : Brands are built on premise.
Other don't necessarily think that's the only way, myself included.
Whiskey Neat is a podcast and Radio show on iTunes and ESPN 97.5 FM in Houston and is brought to you every week by Terlato Distell Artisan Spirits.
Leader in premium artisan products like Bunnahabhain, Deanston, Ledaig/ Tobermory, Bains, Black Bottle and Scottish Leader.
You can pick up the entire line at your local liquor store, or if you are a retailer reach out for your United Wine & Spirits rep.
You can find the show on iTunes, Google Play, Stitcher, Podcast arena, IHeart Radio, Spotify, YouTube and Facebook.
Or follow us at
IG @MyWhiskeyNeat
Twitter @MyWhiskeyNeat
www.MyWhiskeyNeat.com
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