George is a digital marketing specialist and the founder of Multiply Marketing where he helps scale great products and ideas across the internet. He is known on Twitter for his thoughts on mental models, first principles thinking, and his creation of @NavalBot, a Twitter bot that resurfaces some of the greatest tweets from Naval Ravikant. Subscribe to George's newsletter, Clouds & Dirt, and follow him on Twitter @george__mack.

[0:59] - George's exploration of psychology and technology

[5:19] - Internet vs in-person friends

[8:59] - The changing dynamics around where to live

[20:44] -  Considerations of digital nomads

[25:24] - The need for new words to describe our changing world

[33:38] - First principles thinking and George's intellectual role models

[35:50] - Buffett Coins: a though experiment

[44:45] - Contrasting psychological and technological innovation

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