SaaS Marketing Weekly

#66: How a single £1k campaign resulted in £180k pipeline


Listen Later

In this solo episode, Ryan shares one of Rocket SaaS’s most successful campaigns to date, which generated over £180,000 in pipeline. He breaks down exactly how the idea came about, how it was organised, what went right (and wrong), and how any B2B business can replicate the same formula. 

Takeaways:

  • The campaign cost under £1,000 and produced £180,000 in pipeline
  • Promote across LinkedIn, email, and SDR outreach for maximum attendance
  • Use a simple landing page to collect signups and qualify attendees

Join the SaaS Marketing Weekly Newsletter here: https://saasmarketingweekly.com/ 

Check out Ryan’s agency, Rocket SaaS, here: https://rocket-saas.io/ 

Send podcast guest pitches to: [email protected]


...more
View all episodesView all episodes
Download on the App Store

SaaS Marketing WeeklyBy Ryan James, Rocket SaaS

  • 5
  • 5
  • 5
  • 5
  • 5

5

3 ratings


More shows like SaaS Marketing Weekly

View all
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch by Harry Stebbings

The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch

529 Listeners

The Official SaaStr Podcast: SaaS | Founders | Investors by SaaStr

The Official SaaStr Podcast: SaaS | Founders | Investors

172 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,437 Listeners

Startups For the Rest of Us by Rob Walling

Startups For the Rest of Us

697 Listeners

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship by Omer Khan

The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship

184 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,253 Listeners

Founders by David Senra

Founders

2,080 Listeners

The Martell Method w/ Dan Martell by Dan Martell

The Martell Method w/ Dan Martell

569 Listeners

The Game with Alex Hormozi by Alex Hormozi

The Game with Alex Hormozi

4,412 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,474 Listeners

Modern Wisdom by Chris Williamson

Modern Wisdom

3,862 Listeners

My First Million by Hubspot Media

My First Million

2,643 Listeners

The Marketing Millennials by Daniel Murray

The Marketing Millennials

153 Listeners

The Dave Gerhardt Show by Dave Gerhardt

The Dave Gerhardt Show

44 Listeners

The Ultimate Human with Gary Brecka by Gary Brecka

The Ultimate Human with Gary Brecka

3,101 Listeners