In this episode Dan unpacks the six-step system he uses (and recommend to fitness business owners) for launching a successful fitness side hustle – from identifying real problems to testing and scaling the idea. This is based on the process we follow in the Fitness Side Hustle Project.

5 things you’ll learn in this episode:

• Why starting with a problem, rather than an idea, is the key to building a viable fitness side hustle.
• How to generate and filter multiple business ideas using your avatar’s real pain points.
• The frameworks I use to evaluate and prioritise ideas with low risk and high reward.
• What a Minimal Viable Product (MVP) actually looks like in the fitness industry – and why you should never build before testing.
• How to assess whether your side hustle is scalable, sustainable, and worth growing.

 

Resources mentioned:

• The four Es. A framework to build fitness businesses. Read the article | Listen to the podcast
• 9 ways to pivot your fitness business to earn more. Read the article | Listen to the podcast
• 10 ways to ensure your side hustle idea will make $50k. Read the article | Listen to the podcast
• A strategy guide to generating multiple income streams for Fitness Professionals. Read the article