Welcome to the first episode of our Marketing Mindset Shifts for Entrepreneurs series! If you've ever thought, “I’m not a marketer”, think again. In today’s episode, Vivian Kvam is flipping that belief on its head. You’re already a marketing expert—you just don’t know it yet!

Marketing isn’t about complicated strategies, algorithms, or fancy ads. At its core, marketing is storytelling, and you tell stories every day—whether it’s recommending a restaurant, convincing your kids to eat veggies, or sharing your latest great find with a friend.

By the end of this episode, you’ll walk away with:
 ✅ A new perspective on marketing that makes it feel natural and effortless
 ✅ Real-life examples of how you’re already using marketing skills in your daily life
 ✅ A FREE resource to help you uncover your most powerful business stories!

📌 Grab your free download here: thetandemworks.com/promptyourstory.

Next Episode:
 We’ll tackle Marketing Mindset Shift #2, another powerful shift that will change how you approach marketing. Don’t miss it!

👉 If this episode resonated with you, I’d love to hear from you! Tag me on Facebook or LinkedIn, or shoot me an email. Let’s keep the conversation going!

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Unpacking this episode min by min: 

00:00 Introduction to Marketing Mindset Shifts

01:19 Reframing Marketing as Storytelling

05:39 Recognizing Your Natural Marketing Skills

12:44 Finding and Crafting Your Business Stories

16:05 Conclusion and Next Steps

Related Episodes:

#54 Connecting Through Stories For Business and Non-Profits with Jeremiah Tittle and Vivian Kvam

#62 8 Game-changing mindset shifts every entrepreneur needs to make for business success

#26 Mastering the Art of Brainstorming: Fueling Small Business Growth

#18 Overcoming fear and betting on yourself - a candid conversation with Marianne Chance

Vivian Kvam:

• LinkedIn - https://www.linkedin.com/in/viviankvam/
• Email Vivian - [email protected] 
• Reach out! Send your feedback and comments with this survey. 
• Book a 1:1 Mentoring Session with Vivian here: https://550683.17hats.com/p#/scheduling/tbdbfdcsnbtngdfzkgwkrrgcbwcdcrct
  
  

Tandem Works Team:

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• Email the team: [email protected] 
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Riding Tandem with Vivian Kvam

A podcast from Tandem Works

Email the team: [email protected]