The Difference Engine | B2B Category Design | Private Equity | Venture Capital

67. Top 10 Category Predictions for 2026


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It’s time to dust off our crystal balls as we conjure our Top 10 tech predictions for 2026. 

In this episode, we take a look into the year ahead and unpack a bumper crop of new tech ideas and category acronyms from AWO and ANAA to EIG and beyond. 

AI is firmly in the driving seat for 2026. It’s racing us towards real paradigm shifts in how businesses operate, how value is created, and how entirely new categories are born. 

So buckle your seat belts. This is going to be a fun ride.

There is more information on how to design your category on our blog

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Paul Maher

Jonathan Simnett

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The Difference Engine | B2B Category Design | Private Equity | Venture CapitalBy Categorical