Mastermind Army

#67 - Your job hunt is a sales process.


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Step 1:  Define your Ideal Customer Profile 🏦

Just like sales, don't reach out to companies that don't fit your ICP. It's a waste of your time and their time if you

What are the demographics of a company you'd be excited to work at?

  • Geographic Location
  • Company Size
  • Industries you're a great fit for (not necessarily have experience in)
  • Funding stage
  • What cultural traits and characteristics would make you feel welcome?

    • Meritocratic culture, where high performance is rewarded
    • Ability to make an impact if your ideas are sound
    • Remote friendly with an office nearby
    • Catered meals and regular company outings
    • What income potential would compel your motivation and hunger to grow?

      • $60k base with $120k OTE
      • SMB or Mid-Market Account Executive role
      • Competitive equity package
      • 401k with at least 3% company match
      • Step 2: Define activity levels and outcomes to create a sales funnel💪

        Just like sales, your activity serves a purpose: book meetings. Use math to project your desired outcomes from your activity levels like so:

        (2+2)*5 = 20 touches per week. 80 per month.

        Assume a 10% touch point to meeting conversion rate.

        2 meetings per week. 8 per month.

        Assume a 50% first interview to follow-up interview conversion rate.

        4 per month.

        Assume a 25% follow-up interview to job offer conversion rate.

        1 per month.

        Step 3: Create a system to track your progress 🧠

        Just like sales, you don't rely on memory or luck to win a new customer. You have a CRM, and you track every prospect in a system to see where they're at in the sales cycle.

        Use Google Sheets to track your progress, with the following columns:

        • Company Name
        • URL
        • Careers Page
        • Role
        • Economic Buyer (name of the VP of Sales, CEO, Sales Director, etc)
        • Their Email
        • Their LinkedIn
        • Their Twitter
        • Your Mutual Connections
        • Opportunity Status (To Do, Applied, Pitched, Interviewing, Closed Won, Closed Lost)
        • ...more
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          Mastermind ArmyBy Nick Rundlett