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68: Start Small, Grow Big: Building Your Pinterest Strategy One Pin at a Time
Feeling overwhelmed by social media marketing for your side business? This week's episode might be exactly what you need.
We're talking with Pinterest expert Laura Rike about why Pinterest could be the perfect platform for growing your business – especially if you're just starting out or running your business alongside other commitments.
What makes this episode special is Laura's practical, start-where-you-are approach. Instead of suggesting you need to create 50 pins a day (who has time for that?), she shows you how to begin with just one daily pin while still getting results.
You'll learn why Pinterest users are different from social media followers (in a good way!), and how to attract people who are already searching for products like yours.
Whether you're selling handmade items, digital products, or building an online presence for your business, Laura shares strategies you can implement right away.
She breaks down:
Why Pinterest might be better suited for your business than Instagram
How to set up your profile to attract the right customers
Simple ways to promote your products (beyond just posting product photos)
A clear framework for organizing your Pinterest strategy
How to start small and scale up as you grow
Plus, Laura's offering a free guide to help you optimize your Pinterest boards, and she shares details about her upcoming beginner-friendly coaching program starting in January.
Ready to discover how Pinterest could transform your business growth? This episode is perfect for creative entrepreneurs who want to work smarter, not harder.
Tune in to learn how you can start building your Pinterest presence today, one pin at a time.
Mentioned In This Episode
Where to find Laura: https://simplypintastic.com/ and
https://laurarike.com
Laura's free gift: https://simplypintastic.com/funnel/pinterest-board-titles/pinterest-board-titles/
Key points from the episode:
[00:04:00] Why Pinterest users have different intent than Instagram users – they're actively searching for solutions
[00:08:00] How to structure your pinning strategy across awareness, consideration, and purchase content
[00:13:00] The importance of keyword-optimizing your Pinterest profile before you start pinning
[00:16:00] Creative ways to promote products beyond just product photos
[00:19:00] Free resources and coaching opportunities to help you get started with Pinterest
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By HobbyScool
5
77 ratings
Feeling overwhelmed by social media marketing for your side business? This week's episode might be exactly what you need.
We're talking with Pinterest expert Laura Rike about why Pinterest could be the perfect platform for growing your business – especially if you're just starting out or running your business alongside other commitments.
What makes this episode special is Laura's practical, start-where-you-are approach. Instead of suggesting you need to create 50 pins a day (who has time for that?), she shows you how to begin with just one daily pin while still getting results.
You'll learn why Pinterest users are different from social media followers (in a good way!), and how to attract people who are already searching for products like yours.
Whether you're selling handmade items, digital products, or building an online presence for your business, Laura shares strategies you can implement right away.
She breaks down:
Why Pinterest might be better suited for your business than Instagram
How to set up your profile to attract the right customers
Simple ways to promote your products (beyond just posting product photos)
A clear framework for organizing your Pinterest strategy
How to start small and scale up as you grow
Plus, Laura's offering a free guide to help you optimize your Pinterest boards, and she shares details about her upcoming beginner-friendly coaching program starting in January.
Ready to discover how Pinterest could transform your business growth? This episode is perfect for creative entrepreneurs who want to work smarter, not harder.
Tune in to learn how you can start building your Pinterest presence today, one pin at a time.
Mentioned In This Episode
Where to find Laura: https://simplypintastic.com/ and
https://laurarike.com
Laura's free gift: https://simplypintastic.com/funnel/pinterest-board-titles/pinterest-board-titles/
Key points from the episode:
[00:04:00] Why Pinterest users have different intent than Instagram users – they're actively searching for solutions
[00:08:00] How to structure your pinning strategy across awareness, consideration, and purchase content
[00:13:00] The importance of keyword-optimizing your Pinterest profile before you start pinning
[00:16:00] Creative ways to promote products beyond just product photos
[00:19:00] Free resources and coaching opportunities to help you get started with Pinterest
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