GTM Made Simple

685. How Should You Adjust to COVID-19? By Helping


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Helping is the new selling.

If you haven’t heard me say it a dozen times already, you will. 

And Brooke Beach, CEO at Marketwake Agency, agrees with me.

We are all facing the same crisis. Everybody. 

If you want to market — or do anything — in a world turned upside down, you have to help others first.

In this episode, Brooke and I discuss:

  • Why you need to pick up the phone more
  • Why helping is the new selling
  • How fostering strong relationships allows for better experimentation

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GTM Made SimpleBy Sangram Vajre

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