On this episode of CISO Tradecraft, we talk about how cyber can help the four business key objectives identified by InfoTech:

1.  Profit generation: The revenue generated from a business capability with a product that is enabled with modern technologies.

2.  Cost reduction: The cost reduction when performing business capabilities with a product that is enabled with modern technologies.

3.  Service enablement: The productivity and efficiency gains of internal business operations from products and capabilities enhanced with modern technologies.

4.  Customer and market reach: The improved reach and insights of the business in existing or new markets.

We also discuss Franklin Covey's 4 Disciplines of Execution (TM): 

1. Focus on the Wildly Important

Please note references to Infotech and Franklin Covey Material can be found here:

• https://www.infotech.com/research/ss/build-a-business-aligned-it-strategy

Infographic: