Have you ever had a conversation where you felt like the other person was just waiting for their turn to talk? How did that make you feel?

Effective persuasion is to genuinely care about the other person and actively listen to their needs and desires. Building experience and knowledge in what you are selling helps establish trust and credibility with your prospects.

This episode is an excerpt from one of my training sessions where I talk about the question: "Are you being a Leader?"

Sit back, and get ready to learn how to leverage the power of authentic persuasion in your daily interactions. Let's get started!

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